Oh sure, he is a cult legend. Campbell is the king of the modern B movie. He is the heir to the throne of Dick Miller. But most of all, Campbell could use a real job. As he demonstrates in My Name Is Bruce, monster hunting just ain't all it's cracked up to be.
This crude, lewd, and oddly endearing horror/comedy is Campbell's back-handed tribute to his own bogus legend. The whole movie plays like a dinner theater crew's recreation of Plan Nine From Outer Space as it staggers (and so does the heavy drinking Campbell) through a screwy yarn that might have been written down on the back of cocktail napkins.
While working on another crappy straight-to-video production, Campbell is kidnapped by a neo-goth fan and finds himself stuck in the town of Gold Lick (population 399 and dropping fast). Seems that some local teenagers have accidentally brought to life the Chinese god Guan-Di and Guan-Di is not a happy camper. He is determined to slaughter everyone in sight for the century old death of 100 Chinese workers in a cave in.. Since Campbell is a little slow on the draw, he assumes that the whole thing is a birthday joke being staged by his lousy agent (Ted Raimi in one of several roles). Besides, he is hoping to get lucky with his fan's lonely mother.
Largely made for hardcore Bruce Campbell fans, everything bad said about My Name Is Bruce is basically true. The movie is as cheap looking as the booze Campbell keeps sneaking while preparing for the "hunt." The script is almost as stupid as the type of films it is poking fun at. The general acting level covers a range from A to...well, A.
But if you get the movie on a DVD and watch it with a good pizza and several beers, well, it actually moves along as a pretty OK fun flick. Heck, I am actually looking forward to the sequel.
Besides, Bruce Campbell does not need greatness. He is his own kind of guy.
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